As augmented reality evolves from emerging tech to mainstream platform, product and UX professionals are being challenged to rethink the foundations of design. What happens when interfaces leave the screen and enter the physical world? How do we build intuitive, immersive, and accessible experiences in 3D space?
Join us for a virtual panel discussion with leading UX researchers, product designers, and AR innovators as we explore the growing impact of AR on user experience and product strategy.
Alex is an entrepreneur and product executive, early pioneer of the user experience practice, educator, mentor and coach. She helps organizations and C-Suite executives navigate the complexities of customer value through product strategies. Her focus is on digital innovation and how to strategically steer a company’s transformation towards customer excellence. She holds over a dozen patents and trade secrets in technology inventions. She is an adjunct professor at Northeastern University, a frequent public speaker, and advocate for advancing the careers of designers and product managers into leadership positions. She has vast industry experience in tech for travel IT, financial services and supply chain. Most recently she was the VP of Product Design & Research at AvidXchange.
A versatile, twenty-year veteran in Cloud Product Design & Strategic User Experience. An effective hands-on manager, leading up to 27-person teams of designers, system engineers, application engineers, web developers, and writers. An innovative strategic thinker with a proven track record launching ground-breaking, industry-first, cloud applications for industry giants such as Sony Online, Atari & Oracle.
Greg Nudelman is a UX Designer, Strategist, Speaker, and Author. For over 20 years, he has been helping his Fortune 100 clients like Cisco, IBM, and Intuit to create loyal customers and generate $100s of millions in additional valuation. A veteran of 35 AI projects, Greg is currently a Distinguished Designer at Sumo Logic, creating innovative AI/ML solutions for Security, Network, and Cloud Monitoring. Greg presented 120+ keynotes and workshops in 18 countries and authored 6 UX books and 24 patents. His latest book, “UX for AI,” is #1 new release on Amazon.
Recently quoted by The Washington Post in an article exploring how companies are navigating the line between artificial intelligence and human creativity. Senior Product Leader with over 10 years of experience spearheading the design, development, and delivery of innovative, industry-leading products within the Education, Gaming, and Health & Wellness spaces. Currently building Deckly to empower collectors & hobbyists with smart digital & physical cards. Strategic Leader and Trusted Advisor focused on building and empowering effective product organizations.
Ward Broom is an experienced executive and has spent most of his career in the startup high tech industry. After a successful exit in 2014 from the healthcare technology company he co-founded, (IPA)® (www.thinkipa.com), Ward now invests in and supports startups in operational and advisory roles.
As IPA co-founder Ward served as Executive VP and COO and was an integral part of taking the company from product concept to market leader and setting up in-house product development and manufacturing operations. IPA provides an integrated hardware/software dispensing and retrieval system for hospital scrub suits and linens. These products solve a significant pain point in hospital operations and are currently installed in over 1000 hospitals across the US and internationally. After acquisition by Private Equity in 2008, IPA was sold to a Fortune 500 Company (Roper Technologies) in 2014 after which Mr. Broom stayed on as VP of Product Management and International Business Development and Strategic Advisor until his exit in March 2017.
Prior to IPA, Ward was co-owner and President of Design and Manufacturing Services (DMSI), an electro-mechanical product development and contract manufacturing firm. DMSI’s customers included numerous hi-tech startups in the areas of manufacturing, satellite communications and medical devices.
Ward has advised and mentored multiple high-tech startups and currently serves as a lead Catalyst at Georgia Tech’s Startup Incubator, the Advanced Technology Development Center (ATDC). At ATDC, Ward supports early-stage Robotics and Deep Tech startups with their product-market fit, fundraising, business development and scaling efforts. Ward is also the co-founder of the startup EnOPrep. EnOPrep provides a sealed system for easily crushing and dissolving solid medications at the point of care for oral or enteral administration using industry standard ENFit® syringes.
Ward holds Bachelors and Masters of Science Degrees in Mechanical Engineering and an MBA degree, all from the Georgia Institute of Technology. He holds multiple technology patents and is a Member of the Atlanta Technology Angels investment group in Atlanta.
